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Perth PR : Roxy Jacenko engages Perth Publicist Nikki Milne from The Perth Collective for her April 2018 In Conversation with Roxy Jacenko Event at Crown Towers.Read More
Mercedes-Benz Perth X Class Ute Launch at Corsaire Aviation with The Perth Collective PRRead More
Client: Diesel Motors Mercedes-Benz Sunset Event
Location: Jude Luxury Charters and Raffles Perth
Concept, Event Management & Partnerships: The Perth Collective PR
Event Partners: Moët & Chandon and Raffles Perth
A very special event was created for guests of Diesel Motors Mercedes-Benz. Guests once again were given a meeting location - in this case, the Raffles Hotel - and told no further details. Guest arrived and were lead out of the hotel to a waiting luxury charter boat, Jude. Diesel Motors Mercedes-Benz flags adorning the boat danced in the wind as guests removed their heels and stepped onboard. Flowing Moët was served in stunning gold goblets as guests cruised along the Swan River at sunset, taking in the magical Perth City lights. Guests also enjoyed canapes from Samphire Catering. Our guests returned to the Raffles Hotel for a private after party on the upstairs balcony. The warm evening set the tone for a truly memorable event and countless social media selfies!
Event Photography >
Venue: Print Hall
Event Management, Guest List & Concept: The Perth Collective PR
Styling, Design & Florals: DYO Events
Furniture: Event Artillery
Lighting: Festoon Lighting
Menus & Signage: Lala Design
Cake: Posh Little Cakes
Photography: Salted Creative
Model's Dress: Nora & Elle Bridal
Groom's Suit: Suited For Him
Vendors & Activation
Management: The Perth Collective PR
Vendors: Iconic Weddings, Nora & Elle Bridal, Posh Little Cakes and The Perth Wedding Fairy
Styled photo Shoot >
Event photography >
Client: Diesel Motors Mercedes-Benz Ambassador Breakfast
Location: Gazette at Print Hall
Concept, Event Management, Guest List & Styling: The Perth Collective PR
Event Partners: Print Hall and Kailis Jewellery
To welcome our Diesel Motors Mercedes-Benz Ambassadors, a special breakfast event was created by The Perth Collective PR.
Guest arrived at an address on St Georges Tce and were then taken into the exclusively opened, historical Print Hall. They arrived to discover a styled long table and gifts from Diesel Motors Mercedes-Benz. Each Ambassador was also generously gifted a Kailis Jewellery piece to celebrate the occasion.
On the Menu
The event included a 4-course degustation curated by the Gazette Head Chef.
House made petite pastries
Valrhona chocolate & gold leaf croissants | lemon curd filo cigars |
French madeleines, Petite berry acai jars, mango, strawberries & macadamia, Fresh seasonal fruit, honeycomb, coconut yoghurt
Mushrooms & Duck liver parfait on Toast: Sautéed Gourmet mushrooms, mushroom cream, porcini crumble with duck liver parfait, crisp pancetta, chargrilled sourdough
Salmon, Caviar & Eggs: Tasmanian Huon Smoked salmon, lightly scrambled organic egg, salmon caviar & crisp kipfler potato
S-class sweet desire Caramelised banana, brioche French toast, chocolate espresso sorbet, blood orange syrup, seeds & nuts
Iced Tea - Peach, raspberry, lemon, soda, mint Virgin Espresso Martini - espresso, condensed milk, maple, walnuts, bitters Fresh pressed juice, tea, coffee
Event Photography >
CONCEPT + EVENT MANAGEMENT: Nikki Milne @theperthcollective
Clare Mould & Carla Vinciullo @progressivelegal
Tazz Wright @saltedcreative
Dr Katherine @dr_katherine
Juvelle Behrendorff @stylebyjuvelle
Carmen Anuriw @theskinfairy_
Charlie Crothers @thenesthairboutiqueperth
Jani & Chrissy @glamournailbar
gifting & event partners
@eventartillery - furniture
@tammyiacomellacakedesign - dessert bar
@thelittleballoonery - dessert bar balloon garland
@lola_images_photographer - event photography
CLIENT: Westcoast BMW
CONCEPT, PR, EVENT MANAGEMENT & INFLUENCER ENGAGEMENT: Nikki Milne @theperthcollective
VIDEO: S Productions
A boutique, private event for BMW to generate brand awareness and Instagramability. This event reached more than 3.5 million people via social media and was featured on global platforms, including in New York and China.
EVENT CONCEPT, MANAGEMENT + HOSTING: The Perth Collective
Gather the following ingredients:
- A room full of some of Perth’s most influential businesswomen
- A long table lunch
- Styling by the fabulous Mardie & Co
- A panel discussion as well as presentations on personal styling and photography
- The historic Guildhall event space in North Fremantle
- Carefully curated gift boxes
And you’ve got a recipe for the most uplifting and inspiring Friday afternoon you could imagine.
When The Perth Collective announced they were hosting a Winter Long Table Lunch in Partnership with the Guildhall Event Space, it was an event not to be missed. Founder Nikki pulled together the ultimate dream-team for this one, and has now set the bar so high that I’m sure it’s just about reaching the roof.
Walking into the already beautiful Guildhall, guests were taken aback by just how incredible the room looked. The table was piled high with gifts for each guest and the bar had undergone a very clever makeover to really bring the whole place to life. Mardie and Co worked with Lala Design to design and make custom panels that perfectly slotted in to the usually quite plain bar. The result was astounding and truly showed why Mardie is one of the best in the game. Bar panels! It takes a true professional to think of that. We later learnt that a beautiful gold peacock statue that had adorned the bar, was in fact the initial inspiration for the theming of the day. It stemmed from childhood days at Rottnest for Mardie and really made it feel like so much personality had been injected into that room.
After we’d walked into the main hall and had finished collectively picking our jaws up off the floor, we ventured into the sunny side courtyard to mingle with both the familiar and the fresh faces. Nikki welcomed us with her usual flair and can we all just take a moment here to acknowledge that dress! Wow! And what a perfect dress to boomerang, haha!
Nikki has recently launched Salted Creative, a content creation service for both international and local brands. Salted Creatives photographer Tazz presented her best tips on how to create that perfect image for our social media and we learnt how she amazingly grew from creating images with a $2 Kmart backdrop into now owning her own photographic studio. If you’ve ever followed Tazz’s work (you’d be crazy not to!) then you were there, secretly trying to hide the fact that you were writing every word she spoke into the notes app on your phone.
Following Tazz’s advice on how to style and photograph the perfect image, stylist to WA’s A-list Juvelle Behrendorff gave us her top tips on how to style ourselves. No longer are we classified as “bricks” or “pears” (sorry, in joke, you had to be there!) but we are encouraged to basically style according to our personality. If you’ve got a Kim Kardashian booty and are proud of it, then flaunt it!
We all left our pear and brick personas in the courtyard and ventured in for the really exciting part……. The presents! But first, we all took 10 minutes to practice our new photography skills and capture the shot that was just right to Instagram and make all our friends at work jealous. After sitting down and taking it all in, we were able to see just how much thought had gone into every single detail of the day. From the floral centrepieces to the name tags, everything was perfectly cohesive and proved that when a bunch of women put their heads together, really wonderful things can happen! Lunch was amazing, seriously amazing. Whilst perfectly light and refreshing, we sat with our comfortably-full bellies and listened to Nikki speak with both Mardie and relative newcomer, but oh so lovable, Shenay from the Little Polka Dot Pantry. The girls all blew us away with stories of how they got to where they are now, how they’ve dealt with sticky situations and how it’s ok to say “no”.
With love and thanks to our event partners
@mardieco_perth Event Stylist
@lola_images_photographer Event Photographer
+ guest speakers
@theperthcollective Nikki Milne
@runninginchanel Juvelle Behrendorff
@saltedcreativeperth Tazz Wright
+ our gifting partners
@splendour_box Wellness Box
@dilissimo.vicpark Gourmet Gift
@rawkook Peanut Butter Cups
@dr_katherine Recipe Book
Canapes on arrival
zucchini omelette with mint + melting cheese
cured kingfish, soused cucumber and greek saffron dressing
za’atar flatbread; baba ghanoush; matbucha; marinated olives; smoked almonds; radish + cucumber
silverbeet + chickpea rice
imam bayildi (slow cooked eggplant)
turkish lamb hotpot, honey and prunes
baby cos, feta + soused red onion
Sweets (served at the long table)
chilled rose syruped watermelon
yoghurt semolina cake with lemon curd fool, Turkish delight + Persian fairy floss
EVENT CONCEPT + HOSTING: The Perth Collective
Pullman Resort mixed work and play for a Small Business Event in a private room at the resort which was filled with natural light and those stunning views of the bay. We had the privilege of having Kate from The Zest Group WA take care of the styling, (you must check out Kate's website here). A modern tropical theme complimented the room with pineapples, coconuts and giant clam shells providing a talking point.
We enjoyed high tea overlooking the bay and were treated to incredible desserts by Pullman Resort Exec Chef Gilles England-Brassy who had put so much love and detail into each dessert they almost looked too good to eat!
Manager Zac Leach and Exec Chef Gilles England-Brassy from Pullman Resort welcomed the guests and introduced the resort, talking us through the menu.
The day was full of laughter, delightful food, styling, stories shared and new connections made.
CLIENT: PORSCHE CENTRE PERTH
CONCEPT, EVENT MANAGEMENT, INFLUENCER ENGAGMENT + HOSTING: Nikki Milne @ The Perth Collective
Remember when high-performance luxury cars were for men only?
No more. Increasing numbers of women are gravitating to the thrill and prestige of luxury cars. Porsche is a fierce champion of female entrepreneurs, recently launching their own Women In Drive magazine to celebrate the risk takers and leaders who are steering this new trend. Teaming up with The Perth Collective, a group of fearless businesswomen, was a natural turn.
A lucky group of local female entrepreneurs – each carefully selected for their creative business acumen – received an invitation in their mailbox to this exclusive private event. On Friday 21st of October, they were ready for the big unveil.
Arriving at the Porsche Centre, they were greeted by TPC founder Nikki Milne and Emeline Newbon from Porsche, who revealed over breakfast they were going to be stepping into the driver’s seat of covetable Porsche fleet cars. Imagine their surprise!
Adrenaline was high as our entrepreneurs weaved through coastal stretches. As the sun shone down with glimpses of the ocean to their left, the dream of owning one of these luxury cars seemed more and more in reach.
Hopping out of the cars at the stunning Kailis at Trigg Beach, guests were served mocktails before being introduced to their second experience of the morning: a bespoke botanical perfumery experience where each guest made their own perfume with Generics Urban Apothecary.
Between courses, Nikki spoke on the incredible growth of The Perth Collective in the 18 months since it launched, and the reason it was formed: to recognise women in creative industries in WA who represent the new leaders in entrepreneurship.
Nikki’s big message was that as female business owners – and often mothers – we seldom take the time to stop and reflect. She encouraged the guests to celebrate and acknowledge how incredible each person’s journey had been, and the role they had played in inspiring other women to start businesses of their own.
Over dessert, guests were treated to their third experience: an organic tea degustation series from Generics The Art of Tea.
Heading home in the Porsche cars, guests were reminded how empowering it is to follow their business dreams and spend their hard- earned money on whatever brings them joy – including luxury cars!
ON THE MENU
Share boards of spiced fried Shark Bay prawns, house marinated herring, pickled Fremantle octopus, local charred bugs, ancient grain salad, pomegranate, market fish with celeriac remoulade, chargrilled local asparagus, burnt grapefruit, fennel crumble and coddled egg dressing. For dessert, saffron lemon curd with macadamia ginger toffee.
Jessica Bratich @jessicabratichlabel
Posh Little Cakes @poshlittlecakes
Little Polka Dot Pantry @littlepolkadotpantry
House of Forever Bloom @houseofforeverbloom
Michelle Pike @mp_illustration
The Cheeky Project Perth @thecheekyprojectperth
The Gifting Collective @thegiftingcollective
Breidhal Blooms @breidahlblooms
Lala Design @lala.design
Generics Urban Apothecary @genericseshop
Hire Society @hiresociety
A Moveable Feast Catering @amoveablefeastcateringperth
Kailis Trigg Beach @kailistriggbeach
EVENT HOST + MANAGEMENT: Nikki Milne, The Perth Collective
CLIENT: EMPIRE RETREAT
Empire Retreat in Yallingup partnered with The Perth Collective to celebrate female entrepreneurs and small business owners in the Margaret River Region.
This boutique event showcased Empire Retreat's amazing food, luxury accommodation, and the unique setting to 30 guests.
Styling: Empire Events
Photography: Borrowed Salt
EVENT: The Perth Collective Summer Long Table
The PERTH COLLECTIVE SUMMER LONG TABLE EVENT SCREAMED STYLE, CREATIVITY AND GIRLBOSS INSPIRATION.
IT WAS HELD ON SUNDAY 1ST OF NOVEMBER AT THE COTTESLOE BEACH HOTEL'S PAVILION. THE SPACE WAS TRANSFORMED INTO A SUMMER OASIS BY PERTH EVENT STYLISTS POPPY AND WILLOW BLOOMS, MARDIE AND CO PLUS OWL & BEAR. THESE THREE WOMEN WORKED THEIR CREATIVE MAGIC TO BLOW ALL THE GUESTS AWAY AS THEY ENTERED THE SPACE. SUCH A CREDIT TO THESE VERY TALENTED, CREATIVE AND INSPIRATIONAL PERTH WOMEN. THANK YOU BRIDGET, MARDIE AND CHIARA FROM US ALL.
THIS PERTH COLLECTIVE EVENT WAS CREATED TO SHOWCASE LOCAL CREATIVES AND WE ALSO HAD AN AMAZING TEAM ON BOARD FOR THE WA FASHION RUNWAY:
SEA DREAMER THE LABEL
INFAMOUS FRIENDS AND EMPIRE ROSE.
EACH FEMALE DESIGNER SPOKE ABOUT THEIR BUSINESS STORY AND WHAT HAD INSPIRED THEIR SUMMER COLLECTION THAT WAS SHOWN ON THE CHADWICK’S RUNWAY.
THE RUNWAY MODELS HAD THEIR HAIR STYLED BY HARPER HAIR SUBIACO plus VIVA LA BLONDE CREATING EFFORTLESS, CHIC WAVES. PAIRED WITH FRESH, GLOWING MAKE UP FROM PERTH-FOUNDED CREATIVE THE MAKEUP FACTORY.
THE WINE AND CHAMPAGNE FLOWED AND THE FOOD WAS AMAZING, INCLUDING A DESSERT SELECTION FROM BITES BY D, MARGUERITE CAKES AND CARINA’S KITCHEN. DELISH ICE KEPT US COOL WITH THEIR ICE POPS!
THE DAY WAS CAPTURED BY PERTH-BASED PHOTOGRAPHER HANNAH FROM LOLA IMAGES. MANY PHOTOS OF THE GUESTS WERE TAKEN IN OUR OPEN PHOTOBOOK STYLED BY MARDIE AND CO. THE MENUS WERE DESIGNED BY ZAHRA CREATIVE IN KEEPING WITH OUR PALM THEME.
THE GIFT BAGS WERE ANOTHER HIGHLIGHT AND INCLUDED GIFTS FROM THE BRAND BOUTIQUE (THE AMAZING CUSTOM GIFT BAGS), FRENCHIE MOO & TILA CANDLE CO, AMAZE BALLS , PURE HOME AND BODY, THE JOY OF SOY , XTEND BARRE PERTH MEDIA FREEDOM , JANELLE VACCARO KING ST DANCE , DESIGN UMBRELLA , VIVA FOR HAIR , THE TRAVELLING TRUNK , BLUE SKY DAYS , DO-LUXE PLAYDOUGH , TEASSENTIAL , PERTH SUCCULENT BOWLS LASORELLA CANDLES , WHOLE FLOWERS , GLAMOUR NAIL BAR AND LE PETIT MACARONS
A HUGE THANK YOU TO THE FOUR KEY WA GIRLBOSSES THAT MADE THE EVENT POSSIBLE: CHIARA, BRIDGET, MARDIE AND TANYA MUIA (CHADWICKS). WITHOUT THEIR HELP AND GUIDANCE IT WOULD NOT HAVE BEEN POSSIBLE.
THANK YOU TO EVERYONE WHO ATTENDED, NETWORKED AND ENJOYED THIS BEAUTIFULLY STYLED EVENT!
EVENT: The Perth Collective Breakfast
What a huge success, our second event for TPC Tribe. We gathered over breakfast on Father’s Day to share, connect and inspire each other. Over 35 Individual Small Creative Female-Owned Businesses collaborated to pull together an incredibly stylish event.
Thank you to the Styling & Florist Creatives that transformed the Fraser’s venue:
Floral State & Popping Cork Events, Trend Events & Bowerbird Florist, Hobnob Parties & Green Vase Florist, Flowers by Janie, Bride & Groom for the stage furniture and Moss and Fern for the stage blooms.
The room was abuzz with energy as women networked and spoke to each other explaining their businesses. I (Nikki Milne) spoke on stage, hopefully answering some of the most-asked questions like, 'How many times do you post to Instagram per day? What are the peak times to post? How do we use hashtags?' From the response afterwards, I gathered it had been helpful to many when trying to navigate the world of social media.
Next up, we had our Guest Panel of WA Female Business Owners:
Lanna Hill from Lanna Hill Personal Training & One Small Step Coaching
Amy Marvelli from Body Wisdom Mount Hawthorn
Elisa Langer from Cinque Candle Co
Kate Illarietti from Lock & Key Clothing
We discuss topics such as their favourite ways to market their businesses, what they have found challenging when owning their own businesses, how they reward staff and client loyalty, plus who they admire in WA business. These ladies did a wonderful job, although nervous, they all spoke amazingly well.
The dessert bar, designed and Styled by Trend Events with Flowers by Janie, was the talk of the morning. Perfectly balanced and brimming with incredible desserts from Bites By D, My Petites Sweets, Sugar & Salt Cookies, Cakery Road, Wonderland Catering Creations, Margurerite Cakes, Major & Morsel Food Co, Sav Loves Cakes and Ce C’s Cakes. Wooden Signage was custom-made by Etched and Tea by Perth-based Teassentials.
The Menus were created by Monkey Business Design and the Place Cards and Seating Chart by Willow Lane Designs.
And lastly, who doesn’t love a gift bag!! Thank you to all the small businesses that gifted including Rafters Aerial Fitness for the socks, Nestle & Porter for the customised TPC Note Books, Peticakes, Mandalachai, Amaze Balls, TOMS Organic, That Girl Boo for the awesome and inspiring quotes, Jolimont Skincare Clinic, Media Freedom Designs for the beautiful Cards, The Prospect Project for the yummy Granola and WASP for the Lashes!
And a special mention to Ebony Sugg Photographer for all these beautiful photos from the event! Also to my girlfriends I call upon to help at 7am on a Sunday morning: Zoe Dimech (The Positive Psychologist), Tahnee Robinson (Tahnee.Mae.Design) and Tahnee Harris (Harris & Hunter).
EVENT: The Perth Collective Launch Party
The C Restaurant has played Host to two The Perth Collective Events.
The first event was the launch of The Perth Collective in 2015, only 8 weeks after the Brand Launched. Over 175 WA Small Business Owners celebrated Female Entrepreneurship Sky High.
The second event was the launch of SALTED Magazine, a WA Based Entrepreneur Magazine Founded by Nikki Milne from The Perth Collective in 2016
Thank you to the amazing Lottie & Belle for that CAKE!